Basic Ways To Optimize Your Blog Posts For SEO

If you own a blog, there’s a high probability that you certainly understand and recognize the importance of blogging especially the significance of business blogging. But aside from knowing its importance you should also consider if your blog is search engine friendly and you must know and learn on how you are going to optimize your blog very well.

It is a fact that many of the bloggers have failed to take advantage and make use of the massive potential of their blogs especially when it comes to marketing potential. In reality, there’s a recent study that about 60% of businesses have actual blogs but only 65% of the owner of those blogs are not consistent in updating their blog or not updating at all.  It is necessary to maintain your blog once it is created, you can do it by providing new and relevant content. Above all, you can definitely perform blog post optimization and surely doing basics will do. There are plenty of reliable and exceptional erie seo company that can do the job for you if things are really getting out of hand.

In the meantime, there are easy and basic search engine optimization you can perform that will surely help your blog getting noticed.

Research. If you are serious in getting your blog noticed online you must do your homework, do your research you may not realize it but keyword research plays a significant role in optimizing your page. While providing a valuable and helpful content on your blog post you are possibly including keyword naturally without even realizing it. On the other hand, if you want to be sure with your steps you can utilize several techniques as well as tool in order to find related keywords that is relevant to your blog content. You can consider using Semrush.com and Adwords Keyword Tool, these two are the best tools that will allow you to find relevant keywords to your topic, these amazing tools also spy on your competition, they find what are the words and also phrases your competitors are targeting that bring more traffic.

Once you already have identified some helpful and relevant keywords. Always utilize them throughout your post, it is necessary that you put them where you think they will have significant impact for humans especially for search engine crawlers that indexing your blog content. You can place them somewhere in the title, introductory sentence, headings and subheadings, anchor text- this is a text where you include hyperlink to related pages of your website, it can also be included in the concluding paragraph as well as in the meta descriptions and title tags.

One thing you need to keep in mind though, don’t keep keyword stuffing, like filling you blog post with plenty of keywords and it makes your content hard to read. This is not just irritating to your reader but you may also get penalized by Google.

Image Optimization. Always keep in mind that every time you upload images to your blog make sure to place keywords on the image file name as well as fill the alternate text by brief but keyword rich description.

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